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The media operations workspace for programmatic teams

5 quick calculators for the numbers you need in a meeting, plus 9 advanced tools for planning, auditing, and modelling a flight. Run them, stack the outputs, and export one campaign strategy brief.

Target Accounts / ABM

Am I reaching the right companies, and often enough?

1 quick·3 advanced

Performance / CPA

Will these numbers actually make money?

2 quick·3 advanced

Reach / Awareness

Where is my budget going and what is it buying?

2 quick·3 advanced

All tools

Filter by the goal you are planning for.

All levels Quick calculators Advanced tools

Enter any two of spend, impressions, and clicks. We solve for the rest and tell you how the CTR compares to display benchmarks.

Check whether a live flight is over- or under-pacing, what daily spend closes the gap, and where delivery lands at end of flight.

Turn budget, CPM, and audience size into impressions, estimated unique reach, and average frequency with a saturation check.

Compare actual ROAS and CPA against the breakeven your margin allows, and see the profit each conversion really produces.

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ABM Coverage & Pressure

Quick

Calculator

Manual inputs

Enter your target account list size, buying committee, budget, and CPM to see budget per account, impressions per contact, and frequency pressure.

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